From consumer protection to AI citation integrity
CiteAbility
How Chris Emmins and Mark Barclay are working to make the evidence behind AI-generated claims easier to assess.
What is CiteAbility?
CiteAbility examines whether the sources cited by AI systems are dependable and whether those sources support the claims being made. A citation can link to a real page and still fail to substantiate the answer.
Why I co-founded it
In consumer protection I have seen how misleading information can lead to costly decisions. When AI systems summarise or repeat a claim, the reader needs a way to trace it back to the evidence. I bring my experience in business verification, investigations and consumer protection. My co-founder Mark Barclay brings experience building AI systems and putting them to work in businesses.
Organisation profile · Checked 6 November 2026 · CiteAbility founders and approach
What the work examines
CiteAbility’s public Dimensions cover questions such as who produced the information, what evidence it supplies and whether the source is accessible. Its assessments help people examine evidence and its limitations. AI platforms make their own decisions about what to cite.
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